Job Responsibilities

Drive Strategy: Assist in developing and executing innovative marketing strategies to amplify Sunline’s presence in the regional market. Event Coordination: Lead the planning and execution of marketing events, including webinars, industry forums, and customer engagement activities. Content Creation: Plan, create, and curate compelling LinkedIn content to boost engagement and position Sunline as a thought leader in the fintech industry. Campaign Management: Support the end-to-end execution of marketing campaigns, analyzing results, and refining strategies for maximum impact. Creative Design: Develop visually stunning marketing materials using Adobe Illustrator, and Canva to enhance brand storytelling. Team Collaboration: Work closely with cross-functional teams, including Sales, Solutions, and HQ Marketing, to ensure unified marketing efforts. Performance Analysis: Track and report on campaign success, using data-driven insights to continually optimize our marketing initiatives. Stay Ahead: Keep a pulse on industry trends, competitor activities, and emerging technologies to keep Sunline at the forefront of innovation.

Job Requirements

Language Requirements (Mandatory) Fluency in reading and writing both Chinese and English is essential. Exceptional ability to draft, edit, and refine content in both languages, ensuring clarity, creativity, and cultural sensitivity. Requirements Minimum 2 years of marketing experience, especially in event coordination, content planning, and campaign execution within a B2B setting. A tech-savvy mindset with a strong inclination to leverage modern marketing tools and technology. Proven skills in Adobe Illustrator, Photoshop, and Canva to craft impactful visual assets. Experience with LinkedIn content planning and a strong understanding of social media dynamics. Familiarity with website content management systems (CMS) and a solid grasp of SEO fundamentals. Ability to think outside the box, handle multiple tasks, and thrive in a fast-paced environment. Passion for continuous learning and an eagerness to grow in the evolving world of fintech marketing. Preferred Qualifications Bachelor's degree in Marketing, Communications, or a related field. Hands-on experience in organizing B2B marketing events and campaigns. Insight into the core banking or financial technology landscape.

Required Languages

Mandarin, English