Overview

Blue Origin (hereinafter referred to as BO Group) is a company that integrates business management and supply chain, currently focusing on overseas markets. BO Group's main business is new retail, with overseas retail brands offline. Oh! Some, founded at the end of 2019, is currently one of the top comprehensive lifestyle trend retail brands in Southeast Asia and Indonesia; We have our own Southeast Asian e-commerce platform online and have opened up numerous third-party channels such as Amazon, Shopee, as well as social media platforms like TikTok and Facebook. We are also building our own live streaming base. The company implements a multi brand strategy and has expanded into catering, amusement park, and doll machine business lines. In the future, it will provide integrated commercial services such as retail overseas operations, supply chain, technology, finance, engineering, and expansion to the domestic market, and further improve the group's business ecosystem. As a representative enterprise and practitioner of trendy retail models, the company's brands have spread throughout Indonesia, with over 75 offline stores located in major first tier commercial districts and shopping centers in the cities. It has now expanded into the markets of Malaysia and Cambodia, and continues to expand into the Southeast Asian market, providing a leisure shopping experience that meets the needs of the new generation of consumers, mainly Generation Z, for a better lifestyle. BO Group currently has five major office locations: Dongguan, Shenzhen, Jakarta, Kuala Lumpur, and Phnom Penh, Cambodia (currently expanding offices). At present, the total size of the group has exceeded 4000 people. Blue Origin（以下简称BO集团）是集商业管理和供应链一体的公司，目前专注于海外市场。BO集团主营业务是新零售，线下为海外零售品牌Oh!Some，创建于2019年底，迄今是东南亚印尼Top1的综合性生活方式的潮流零售品牌；线上拥有自己的东南亚电商平台，并开拓了众多第三方渠道-如亚马逊、虾皮，以及社交媒体的titok、facebook等，而且正在建设属于自己的直播基地。 公司践行多品牌战略，已开拓餐饮、乐园、娃娃机业务线，未来会向国内市场提供零售海外运营、供应链、技术、财务、工程、拓展等一体的商业服务等，并进一步完善集团业务生态。 作为潮流零售模式的代表企业和践行者，截止目前，公司旗下品牌已遍及印度尼西亚，拥有超75家线下门店，入驻所在城市各大一线商圈及购物中心，现已开拓马来西亚、柬埔寨市场，并继续在东南亚市场拓展中，为Z世代为主的新一代消费者，提供满足美好生活方式的休闲购物体验。 BO集团目前有五大办公地点：中国东莞、中国深圳，印尼雅加达，马来吉隆坡，柬埔寨金边市（目前办公室还在拓展中）。目前整个集团规模已超4000人。