Overview
Jetour Auto is a new product line launched by Chery Holding Group in 2018 to meet market trends and consumer demands. In July 2021, it was upgraded to an independent brand. Adhering to the "Travel+" strategy, Jetour Auto focuses on and deeply explores the "Travel+" niche market, continuously expanding more travel scenarios to create the most suitable vehicles for travel. Since the launch of its first product in 2018, Jetour Auto has achieved over 700,000 sales in just 55 months. Jetour Auto has established over 480 sales and service outlets nationwide, providing users with a more enjoyable and convenient service experience. In the future, Jetour Auto plans to build more than 600 experience centers and 1,200 urban showrooms and directly operated stores as part of its terminal marketing network. Focusing on travel scenario experiences, Jetour Auto has successfully created three major product series: Family Travel, Trendy Travel, and Joyful Adventure, catering to users' all-scenario travel needs. Around the "Travel+" travel ecosystem, Jetour has partnered with 110 ecosystem allies to create a nationwide travel benefits network, aiming to become the leading brand in the "Travel+" travel ecosystem.